Money isn’t just numbers. It’s emotion, identity, and the stories we carry without realizing it.
In this episode, Dr. Felecia Froe sits down with financial coach and author Carrie Friedberg to unpack what’s really behind financial stress, even for high-achieving women who “should” have it figured out. Carrie shares her personal journey from overwhelming debt and shame to becoming a financial coach who helps others build clarity, confidence, and peace with money.
This conversation goes beyond budgeting. It explores the emotional weight of money, the difference between financial therapy and coaching, and why so many women avoid looking at their numbers even when they’re earning well. If you’ve ever felt anxious, behind, or unsure about your financial situation, this episode will help you understand why and show you a path forward.
00:00 – Carrie’s Money Story and Early Patterns
08:24 – When Debt, Shame, and Avoidance Take Over
15:12 – Financial Therapy vs Financial Coaching
22:56 – Building Awareness and Breaking the Cycle
30:13 – Why High Earners Still Feel Financially Stuck
38:32 – Creating Peace, Support, and a New Relationship With Money
💼 Be the Boss of Your Own Money. Own Your Future.
You were born to build more than just wealth—to lead, inspire, and rise. At Wealth B-Hers, we’re redefining what it means to be financially fearless. Join a movement of bold women investing with intention, building legacies, and rewriting money rules.
Ready to take the first step?
Connect with us today:
Website: moneywithmission.com
LinkedIn: https://www.linkedin.com/in/moneywithmission/
The 14-Day Wealth Alignment Journey is Up Now!
https://moneywithmission.co/14-days-wealth-alignment
Connect with Carrie
Website: https://www.sfmoneycoach.com/
LinkedIn: https://www.linkedin.com/in/carriebirgbauer/
At Peace With Money: A Holistic Roadmap to Financial Wellness (Book): https://www.barnesandnoble.com/w/at-peace-with-money-carrie-friedberg/1147557108
Key Quotes:
“Find that financial confidant, one person in your life who you feel safe sharing the whole truth with.” – Carrie Friedberg
“We all have different bank account balances, but the fears, the worries, the hopes, the aspirations are the same.” – Carrie Friedberg

